Mid-Century Modern Graphic Design – Theo Inglis

A visual and comprehensive guide to a hugely popular graphic style.

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The distinctive aesthetic of mid-century design captured the post-war zeitgeist of energy and progress, and remains hugely popular today. In Mid-Century Modern Graphic Design Theo Inglis takes an in-depth look at the innovative graphics of the period, writing about the work of artists and designers from all over the world.

From book covers, record covers and posters to advertising, typography and illustration, the designs feature eye-popping colour palettes, experimental type and prints that buzz with kinetic energy. The book features artworks from a wide selection of international designers and illustrators whose work continues to inspire and influence today.

Theo draws from a broad range of sources including advertising, magazine covers, record sleeves, travel posters and children’s book illustration to show the development of the design style globally, and how this continues to influence design today. The book is packed with hundreds of colour illustrations, including classic designs, such as Saul Bass’ film posters and Miroslav Šašek’s children’s books, alongside lesser-known gems.

The book, following a general introduction, is split into five chapters focusing on specific areas of graphic design: Book Covers, Record Sleeves, Posters & Advertising, Magazine Covers and Illustrated Books.